I sell numerous products on Clickbank and was recently checking my traffic logs and found that several people had accessed my download page and were downloading my product without paying! I was pissed as you can imagine.
But how did they find my download page? Through Alexa.com!
In most cases your download page will never be indexed in the search engines because you never link to it. If a page is never linked to, the search engines have no way to find it. You can also place a “noindex, nofollow” meta tag on the page and the search engines will not index it even if they some how find it.
However, this is not the case with Alexa.com.
See many people are running the Alexa toolbar (especially people interested in the IM niche) and when paying customers browse to your download page, Alexa has now discovered your page. This is a major problem with the Alexa toolbar.
As you can see below that someone was able to do a search at Alexa.com and find my download page. People should always be coming from a successful order email, which most people are…

After seeing what happened with my site I decide to go to Alexa and see if it was happening to anyone else. I did a search on Alexa.com for a popular product that was just recently launched in the internet marketing niche. Low and behold, I found their thank you page indexed and showing in the results from Alexa. Basically anyone could get access to their product without paying!
So is your product being stolen? To find out just go to Alexa.com and do a search for your product. For example do a search for:
Your Product Name Thank You
Since most people put “Thank you for your order” on their download page, doing a search for “your product name” and “thank you” will usually find the download page.
So how do you avoid this? One way is to password protect your download page. That way it can only be accessed by those who have purchased and have a username and password.



March 13th, 2008 at 12:04 am
Probably just as easy to change your download URL regularly. You’ll still get a few die hards who seek it out – but not many.
I reckon with sad e-books, I can download 95% of them without paying a penny. not that I want to, of course.
March 13th, 2008 at 1:59 am
True but the only problem with changing the url is that past customers will go to the old url and find nothing. Then I will have a mountain of emails to answer!
March 14th, 2008 at 6:13 pm
I agree OPC – but recently I have noticed that download pages are including this text.
“This download is only available for 24 hrs and then it will be removed from this page. Please be sure to down load and save your item.”
I agree that some will still email you saying they did not save it or lost it etc. But all in all it is worth it to stop your product from being stolen.